a few days ago i saw an interesting discussion about the value of music and it’s got me thinking alot. actually it was more an idea regarding some kind of second hand market for ‘used’ songs but the thoughts that came to my mind where more like what music is about and how will the future of music look like. i’m not talking about genres or styles but new medias aka possibilities and ways to get to the consumer. now, i wouldn’t be an audiot if i were able to present or even collect my thoughts in an organised way. They just pop out randomly and it’s kind of hard to really think of something specificly. so i rather lay it all out in front of me (for example through this blog…) to get a somewhat clear picture, a map showing where the mind wants to go.
first, there’s a thought about custom music (ahuh). now what could that be? maybe the listener defines what he/she wants to hear and the artist provides that. think of this as some kind of soundtrack for the consumer. the artist gets a description about the person, character, job, hobbies etc. and creates the music for and around it. like a movie without the movie – ok, maybe that’s not the best example. this idea sounds a little strange at first but thinking more about it….why not? john smith gets his own theme with some variations to fit different situations and moods he’s in. Could this work? and would it be possible for an artist to do that because it’s without doubt quite a challenge. on the other side, how much would that cost? it is custom-made alright but you can’t charge thousands of euros (is that dollar still existing?) for obvious reasons. working on a john-smith-album and selling only one copy would not be possible either……
hmmmmm, maybe let this sink in a little and see what happens